EM
IS
ME
ERRANT MINDS (EM) is my personal brand/moniker; My real name is MAX JACOBY.
Errant Minds has grown to be an umbrella for all my projects, procrastinations and tinkering where I can show off my interests and talents.
The origin of ‘Errant Minds’ is rooted in being a massive nerd. In the lore of my favourite game, Dishonored, The Abby of the Everyman (a religious cult) had Seven Strictures to live by – commandments if you will. The seventh of which being: Restrict the Errant Mind.
errant, /ĕr′ənt/, adjective:
Roving, especially in search of adventure.

The inspiration for Errant Minds also came from a talented maker and YouTuber – Sean Hodgins. He goes by the handle ‘Idle Hands’ on Instagram – which also happens to be one of the seven strictures in Dishonored.
I was totally inspired by Sean. If I could choose one thing to be doing in five years, it would be what he does. Creating, transforming and hacking his streams of consciousness to life – with a dark and moody videography style too. From respect (and probably a bit of jealousy) I created Errant Minds to have my own crack at doing the same.